Business Leaders Concerned About AI

Morgan O'Rourke


August 1, 2023

Computer home screen with AI apps open

As generative AI tools like ChatGPT become common, many organizations are contemplating how to use them in professional settings. According to a survey by IT services provider Insight, within the next three years, business leaders anticipate adopting generative AI to enhance employee productivity (72%), customer service (66%) and research and development (53%).

However, they also have a number of serious reservations: 51% were concerned about quality and control issues, such as misinformation and losing control of content; 49% were wary of safety and security risks from cyberattacks and data breaches; 39% worried about limiting human innovation if the workforce relies too heavily on generative AI; and 38% were concerned about human error resulting from a lack of understanding of how to use the technology.

Given these factors, 81% said their company is developing internal generative AI policies to address key areas like roles and responsibilities, data governance, security and privacy, ethical use, and compliance and legal considerations. Insight recommended that organizations educate employees on how to best collaborate using generative AI, including crafting effective prompts; watching for bias, misinformation and plagiarism; and establishing workflows for content review and approval. 

Morgan O’Rourke is editor in chief of Risk Management and director of publications for the Risk & Insurance Management Society, Inc. (RIMS)